Lytham Coastguard were called to to reports of a person in the water around the South Pier area, possibly in distress late last night.
They tweeted that after a shoreline search alongside Blackpool RNLI and Blackpool Police it was later determined that the person had returned back to their hotel.
A short time later they reacted to reports of shouts for help heard on the beach in the Anchorsholme area and carried out a search with Lancashire Police.
It turned out to be ‘a false alarm with good intent’.
The Coastguard in attendance at the South Pier incident